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CCM Unveils New Interactive Web Site We at PlayYourGame.com thought you might be interested to know that CCM has launched a new website. Goalies, try customizing your goalie gear! Montreal, Qu�bec, May 8, 2002 - In order to develop a more intimate relationship with its consumers, CCM® has given a noticeable face-lift to its web site. A new look, combined with added information and interactive sections, will more than likely make www.ccmsports.com the web site of choice for all hockey players. In addition to having all the products online, the site also includes articles on products, players and hockey news, as well as chats, forums, surveys, pro stats and videos. The revamped web site also consists of numerous unique features. For instance, "JC's Corner" presents chronicles from ex-pro goalie Jean-Claude Bergeron and "The Pro Life" reports stories on the life of NHL players. "As the leading manufacturer of hockey apparel and equipment, CCM® wanted to present a web site that would entertain and inform, both fans and players", says Yan Martin, CCM® Global Brand Manager. "We definitely achieved our objective with www.ccmsports.com. Hockey enthusiasts will now have a place to share their passion for the game." CCM® is a flagship brand of The Hockey Company, which through its subsidiaries, is the world leader in the manufacturing and distribution of hockey skates, sticks, helmets and protective equipment. The Hockey Company is also the exclusive provider of authentic game jerseys to all 30 National Hockey League teams. In addition to CCM®, the company manufactures and markets products under the KOHO®, JOFA®, HEATON®, TITAN® and CANADIEN® brand names. The CCM® HEATON® and KOHO® brands of goalie equipment are now predominant in the world market. |
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